Irumudi crosses Rs 87 crore at the box office

The box-office count for Irumudi has moved again, reaching Rs 87 crore.

#What has been confirmed

Collections stand at Rs 87 crore.

#The wider picture

Ravi Teja's Irumudi recorded a superb hold at the box office. The movie collected Rs. 14.50 crore on Tuesday, registering a nominal drop of 10 per cent. Interestingly, the movie dropped only 15 per cent from the opening day, which is a rare case for big-budget Telugu films.

It is worth noting that these numbers have come despite very low ticket prices. The film will be facing a hurdle of competition from Toxic this Wednesday, but given the overwhelmingly positive audience reception, it should hold its ground firmly and continue gaining good traction.